The is the percentage of sales leads that actually end up buying the product.
a. retention ratio
b. conversion rate
c. sales commission
d. market penetration value

The "conversion rate" is the percentage of sales leads that actually end up buying the product.

The conversion rate is the quantity of conversions separated by the all out number of guests. For instance, if a web based business website gets 200 guests in a month and has 50 deals, the change rate would be 50 isolated by 200, or 25%.  

A conversion can allude to any ideal activity that you need the client to take. This can incorporate anything from a tick on a catch to making a buy and turning into a client. Sites and applications frequently have various change objectives, and each will have its very own conversion rate.

24 years, i believe is the correct answer.

answer(b); ; ; the quantitative or qualitative variable for which the experimenter wishes to determine how its value is affected by the explanatory variable;