Sony, a firm once synonymous with portable music, has ceded its market dominance to apple because:
a. it did not provide tracks from sony music artists to the apple itunes store.
b. its technology offerings were too futuristic and out of sync with the waves of computing to appeal to customers.
c. it failed to take advantage of opportunities presented by moore's law.
d. its music players contradicted the price/performance phenomenon predicted by moore's law.
e. it attempted to straddle the twin markets of online music retail and electronic music players, and could not capitalize on either.

c. it failed to take advantage of opportunities presented by Moore's Law.

Explanation:

Moore's law is states that the number of transistors in a dense integrated circuit doubles roughly every two years.

The observation got its name after Gordon Moore, the co-founder of Fairchild Semiconductor and CEO of Intel, whose paper in 1965 showed a pattern of doubling every year in the number of transistors per integrated circuit, and he predicted that this rate of growth would continue for at least another decade.

In 1975, he reviewed the forecast to doubling every two years, at a compound annual growth rate of 41.4percent.

Apple were able to take over the portable music market because they made they products such as the ipods, the iPhone, the iPad, and the MacBook smaller and very effective to use. This qualities endeared the Apple products to the consumer market, making apple products to swiftly replace the Sony portable players.

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