Social Studies, 28.07.2019 03:50 quickestlearner5694
In the 1960s, the swedish vacuum manufacturer electrolux successfully marketed vacuums in the united kingdom with the slogan "nothing sucks like an electrolux". the informal us meaning of the word ‘sucks' was already well known in the uk at the time, and the company hoped the slogan, with its possible double entendre, would gain attention. when this slogan was used in the american market, it was a catastrophe. this is an example of: a. noise levels b. source effects c. religious differences d. cultural differences (barriers)
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In the 1960s, the swedish vacuum manufacturer electrolux successfully marketed vacuums in the united...
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