Dr. rowan attempts to his patients uncover unconscious motives and conflicts. dr. rowan appears to reflect the approach in psychology

The answer is psychoanalytic approach. The psychoanalytic approach is having to use a therapy in which patients or clients are in a state of being conscious but are mentally unconscious of what they are doing or saying and in a same time it is a method of having to release their emotions or experiences that are being hidden or repressed.

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explanation:

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the consumer demand because the members have to be aware if people are going to buy what they want to sell in this case either energy drinks or a car wash.