Talcott parsons provided one bridge between psychology and sociology by introducing what concept as a variable in frustration-aggression theory?

Talcott parsons connected the two fields psychology and sociology by adding the concept of social forces in frustration-aggression theory. Social forces are elements of society which is capable of making cultural change or influences on people which can possibly cause frustration-aggression.

Social forces

answer; i do believe that the employee must do the adjusting;

in this scenario it would be the consumer demand as most influential in making the decision. the band members need to figure out where and from whom they will make the most money, in other words who out of the two consumer groups - football fans or car drivers - will spend their money, who is more likely to contribute to their cause and buy what they are offering.