Patricia Devine and her colleagues conducted a study in which participants were subliminally exposed to neutral words (e. g., number, animal) or words stereotypically associated with African-Americans (e. g., welfare, jazz). Participants then read a story about a person who acted in an ambiguous manner and rated the hostility of this person. The results showed that participants who had been exposed to the stereotypical words rated the person in the story as more hostile than did participants who had been exposed to the neutral words.

prejudiced and  non-prejudiced rated the person as hostile

Explanation:

When participants are primed for a reaction there is typically such an outcome. Often times the participants and volunteers are not prejudiced in any way. Word association, however, causes them to react in a manner in which they may fall into the category of having a prejudice.

While most of us tend to ignore the trap of stereo-typical belief these priming events often lead us to find that there are some influence of the everyday associations with cultures and words unshakable.

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