Jack developed a toothpaste using only natural ingredients, and he has been quite successful selling the product in health food stores and some grocery stores. He has recently developed a toothbrush using bamboo and natural components. Jack is considering a , giving the toothbrush the same brand name as the toothpaste in order to create greater brand awareness.

Einar sees alexandra every day across the room in his history class but has never talked with her. einar likes the way alexandra looks, including the way she dresses and how she wears her hair. he's even more attracted to her apparent intelligence and the way she handles herself in class discussions and during interactions with the instructor. he'd like to know more about her, so he asks one of his friends about her. einar, using a passive strategy to gain information about her, is probably in the preinteraction awareness stage of any relationship that might develop between them. t/f