Although this case provides competitive events between 1980s-1995 chronologically, the case provides an insight on the nature of logistics (package delivery) industry, and competitive rivalry between two global logistics giant FedEx vs. UPS. Based on your reading and understanding from the case, please answer the following questions.1. Based on case reading, analyze the mission, ove
Based on case reading, analyze the mission, overall business model, and corporate behavior (management, performance, controls, decision making, etc.) to explain culture, values and spirit of UPS and FedEx.

United Parcel Service, Inc. (UPS) and FedEx Corp. (FDX) are two leading delivery services companies and main competitors to each other, at least in the public eye. However, to those following them closely, the two companies are quite different in their business models and strategies. Here we review and contrast how the two companies approach a variety of business challenges, such as online commerce, logistics, express services, and ground delivery.

UPS and FedEx have both been pioneers in the express package delivery service.

UPS specializes in domestic ground delivery services.

FedEx specializes in time-sensitive international air freight.

Because FedEx has more dissimilar operations—from express to ground to freight—a single network strategy would not work. However, for UPS, the different businesses it has are essentially all about small package delivery, and sharing a single network makes the most sense. It may be surprising to see that two delivery services companies can be so different in so many aspects of their operations. To many people, they look the same.

Explanation: