This era of social media is an exciting opportunity for advertisers, especially considering that a given individual, on average, will interact with the sites. E-search, interstitial, and paid search engine optimization are known as .

The answer is digital ads.

Explanation:

Digital advertising is the way through which promotional advertisements, as well as messages, are delivered using email, social media websites, online advertising on search engines, among others. Many people consider that digital advertising is disruptive, and this is the reason why they have decided to use adblocking.

Digital advertising uses like other advertising media a publisher, who is in charge of the integration of advertisements regarding the online content, and digital advertising also uses an advertiser, who allows that advertisements can be exhibited on the publisher's content.  

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