Describe the "halo effect" and how it affects consumers by sharing an example. Do not use an example from the topic materials. In your replies to peers, discuss whether your think this example of the halo effect is accurate and justify your response.

Answer and Explanation:

The halo effect can be understood as the individual's tendency to generalize one particular quality of something to their overall perception of a said particular thing.

For example, John met Judy last Saturday. Judy was well-dressed, looked tidy, neat and beautiful. John just talked with Judy for about 5 minutes that day. When asked about Judy by one of his coworkers on Monday morning, John said that he thought that Judy was very intelligent, charismatic and an overall incredible individual, when in fact John's perception about Judy was a consequence of the "halo" effect. Her good looks made John create a positive perception of Judy.

To consumers, usually, when a product looks shiny, pricey and overall very well made, they tend to assume that the product is good, even if the general performance of the product is mediocre.

european feudalism was a combination of legal and military customs in medieval europe that flourished between the 9th and 15th centuries. broadly defined, it was a way of structuring society around relationships derived from the holding of land in exchange for service or labour.

japanese feudalism. the era of feudalism in japan took place from the 12th through 19th centuries. during that period local rulers, either powerful families or military warlords, dominated the land, while the emperor was merely a figurehead and not a significant political presence.