Check my work (no more tries available) cleo is given the responsibility of gathering information about the countries where sales of cameras have been high and the reason behind customers' preference of certain cameras to others in the market. in this scenario, cleo will need to perform the role of marketing research.
a. descriptive
b. predictive
c. hypothetical
d. diagnostic

The correct answer is A. Descriptive.

Explanation: Marketing research can be understood as the process of planning, collecting and adquiring the data thats necessary for decision making.

In marketing research certain roles are categorized and each one of those roles has a function within the research.

The roles are:

1- Descriptive role/function

2- Diagnostic role/function

3- Predictive role/function

The descriptive role can be explained as the process of gathering and presenting statements of facts.

In this particular case, Cleo is given the responsibility of gathering information about the countries where sales of cameras have been high and the reson behind customers' preference of certain cameras to others in the market.

Cleo is 1- Gathering information & 2- Presenting statements of facts, thus she is performing, or will need to perform the a. Descriptive role of marketing research.

every society, in order to meet the needs of it's people, has to answer three basic questions:

- what should we produce?

- how should we produce it?

- for whom should we produce it?

this questions must be answered in order to, option b, aid in production decisions.

every country can't produce everything, no matter how rich their land is. it may be a matter of technology, resources or geographical conditions. so, these three questions must be resolved in order to get the most of the production of each land.

hope this !