During the stage, firms attempt to reach new consumers by studying their preferences and producing different product variations—varied colors, styles, or features—which enable them to segment the market more precisely.

What makes the just-world hypothesis psychologically appealing to the average person? a. many people develop skewed perceptions based on their worst experiences with the poor, which makes it hard for them to see things objectively. b. it is supported by a wealth of empirical data. c. most people’s everyday experiences teach them that society tends to distribute rewards and punishments fairly. d. most people have a strong need to believe that the world is orderly, predictable, and fair.

Acriterion for waiving informed consent is that, when appropriate, subjects are provided additional pertinent information after the study. in which of the following studies would it not be appropriate to provide subjects with information about missing elements of consent: a study in which researchers told students that they would be given a quiz after reading some study materials when the researchers did not intend to use a quiz, but were attempting to focus subjects’ attention on the material.a study in which subjects were told that they performed in the third quartile on an anagram task when in reality students were randomly assigned scores that were not related to their actual performance.a study in which subjects were assigned to study activities based on an undesirable or unflattering physical characteristic as assessed by members of the research team.a study involving decision-making games in which subjects were led to believe that they were interacting with another student in another room, but were actually interacting with a computer programmed to provide consistent responses to all subjects.

Give an example of a situation in which an individual's pursuit of economic self-interest may not benefit but instead harm the rest of society