The market leader for a(n) product must make special efforts to avoid stockout situations so that buyers don’t substitute a competing brand. multiple choice sociocultural low-involvement expensive complex situational

low-involvement

Explanation:

The level of involvement indicates how much information you need to make a decision for a product and how important the product is to you.

High involvement products require people to acquire more information and think carefully about them. For example, buying a house is a high involvement product.

Low involvement products are not so important to a person. For example, toothpaste, detergent etc.

People generally do not have a strict preference of a low involvement product. If the brand a person likes is not available then the person can easily switch to another brand. In the case mentioned here a stock out would make the people choose another brand and hurt their profits.

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