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Mathematics, 28.05.2021 21:00 anniebear

A market research team thinks that their new ad campaign is better than their old one. They used to be able to sell to 50% of those who saw their ads. To test their thought, they will run a hypothesis test. They take a random sample of 100 potential buyers and find that they convinced 60 of these people to buy their product. The test will be run at a 1% significance level. a. The test statistic is 2 and we conclude that the new ad campaign is not signficantly better.
b. The test statistic is 2 and we conclude that the new ad campaign is signficantly better.
c. The test stat is 2.236 and we conclude that the new ad campaign is not significantly better.
d. The test stat is 2.236 and we conclude that the new ad campaign is significantly better.
e. The test stat is 2.5 and we are left with a test that is inconclusive.

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