Solve the area of a rhombus

Do some research and find a city that has experienced population growth. determine its population on january 1st of a certain year. write an exponential function to represent the city’s population, y, based on the number of years that pass, x after a period of exponential growth. describe the variables and numbers that you used in your equation.

Having a hard time understanding this question (see attachment).

Use the zero product property to find the solutions to the equation (x+2)(x+3)=12