Mathematics, 22.07.2020 19:01 ctyrector
An experiment was conducted to test the effects of coupon value on redemption. Personal interviews were conducted in New York with 280 shoppers who were entering a supermarket. These shoppers were given a coupon for one of four brands prior to entering the store. Two coupon values were used, one offering 15-cents off and the other 50-cents off. Shoppers were randomly assigned to these two coupon-value levels. Four brands β Tide detergent, Kellogg's corn flakes, Aim toothpaste, and Joy liquid dishwashing detergent β were used. These same shoppers were re-interviewed upon leaving the store and asked to report on any coupons used in the store. What is the dependent variable in this experiment?
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An experiment was conducted to test the effects of coupon value on redemption. Personal interviews w...
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