Why does a culture that participates in trade need to be open to new ideas

The culture that participates in trade and that supports new ideas promotes change to improve its products or services that they offer.

Explanation:

Any company or society that participates in the economy must have an open mind to change, believing in new ideas encourages the generation of proposals and increases experimentation and curiosity.

Innovate is cooperate to generate more and better business ideas.

In addition to this, thanks to new ideas generated by open innovation, the value can be generated from internal knowledge.

According to studies, there are greater chances of success not only due to the appearance of new ideas but also due to the improvement in the attention and critical thinking of the members.

That is why it is so important to support and generate new ideas.