Refers to a method of persuasion that involves our “gut feelings” or our emotions such as fear or envy.
a. credibility (ethos)
b. emotional appeal (pathos)
c. rational appeal (logos)

The answer is B. emotional appeal (pathos). When something appeals to our emotions, it is a strong persuasive method. Credibility refers to us believing something because we trust the speaker and they are convincing. Rational appeal refers to something that has facts to prove the point.

Emotional appeal - designed to make an emotional response.

Bi believe hope this