Which do you imagine gives someone more persuasive leverage: basic demographic data (the means to target a group based on skin color, age, and income) or psychological data (the means to target an individual based on their values, fears, and group associations)? Why do you say so?

Which pair of uses of figurative language from “the caged bird” support the extended metaphor of freedom versus oppression? back of the wind; floats downstream his wings are clipped; his feet are tied the caged bird sings; the free bird thinks dawn bright lawn; grave of dreams