"Read the following excerpt from FDR's frist inaugural address: Values have shrunken to fantastic levels; taxes have risen; our ability to pay has fallen; government of all kinds is faced by serious curtailment of income; the means of exchange are frozen in the currents of trade; the withered leaves of industrial enterprise lie on every sidel farmers find no markets for their produce; the savings of many years in thousands of families are gone.

Which audience appeal(s) does it primarily rely on?"