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Analyses: Mastery Test
2
Select all the correct answers.
Roberto is writing a report to analyze why a company's new backpacks are performing poorly in the consumer market. Which two primary
sources can he use to gather information for the report?
O
surveys that ask customers for feedback
company reports on customer experience of previous backpacks
o
blog posts by customers on the backpacks
I
questionnaires that determine customer experience of backpacks
magazine articles on customer behavior
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