Select the correct answer. which of these techniques is used in the media to inform, persuade, or entertain audiences? a. personification b. extended metaphor c. emotional appeal d. cultural ambiguity

Option C

Explanation:

An emotional appeal is a method of persuasion that's designed to create an emotional response.  Emotional appeals are considered fallacies, or errors in reasoning, because they manipulate emotions in an audience.

Emotional appeals are especially prevalent in advertising. When fashion magazines play on our insecurities about body image, they're using emotional appeals. When political ads play on our fears, telling us that voting for someone will lead to financial ruin or wars, they're using emotional appeals. Students frequently use emotional appeals on their professors, hoping for pity as they ask for more time to finish a paper.

1. read the following excerpt from franklin d. roosevelt's "fireside chat 19":

on the other side of the picture, we must learn also to know that guerilla warfare against the germans in, let us say serbia or norway, us; that a successful russian offensive against the germans us; and that british successes on land or sea in any part of the world strengthen our hands.

remember always that germany and italy, regardless of any formal declaration of war, consider themselves at war with the united states at this moment just as much as they consider themselves at war with britain or russia. and germany puts all the other republics of the americas into the same category of enemies. the people of our sister republics of this hemisphere can be honored by that fact.  

the true goal we seek is far above and beyond the ugly field of battle. when we resort to force, as now we must, we are determined that this force shall be directed toward ultimate good as well as against immediate evil. we americans are not destroyers — we are builders.

analyze the effectiveness of this excerpt. how does it function within the speech as a whole? how does the structure of the excerpt to convey the speech's purpose and key points? support your argument with evidence from the speech. (10 points)