enables advertisers to display more relevant ads based on user's search and browsing history. FIP NORA A Web bug An intelligent agent Behavioral targeting

Behavioural targeting

Explanation:

Behavioural targeting is the method that enables advertisers to display more relevant ads based on user's search and browsing history. This is an online targeting technique that collects information from a particular user. This information comes from the person's browsing history. The information that comes from the browsing history enable advertisers to display specific targeted ads that would most appeal to the person in question.

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