What components of an endothermic reaction have a higher heat content

reactants
products
reaction vessel
water

Endothermic reaction is the reaction in which the system absorbs energy. The system absorbs heat and cools the surroundings. Reactants are the substances that are involved in the reaction and at the end of the reaction product are formed. 
In the endothermic reaction because heat is absorbed , the products have a higher heat.