Hilltop corp. devised a wi-fi based home security system that was not very popular initially. however, in a few years, the technology was in high demand in the market. this is an example of

What is marketing’s contribution to the new product development team? a. technical expertise needed to translate designs into an actual product/service. b. deep customer insight that leads to product ideas. c. ability to assess financial viability d. feedback on design as well as how customers will actually use the product e. technical expertise needed to translate concepts into product/service designs.