Suppose you run an advertising agency and have 3 different clients to create ads for: a company selling plastic utensils, a company selling top of the line very expensive high-tech computers, and a company selling prescription drugs to treat serious heart conditions. based on the elm model of attitude change, for which of these products would it to use a well-liked celebrity spokesperson to endorse the product in an advertisement?

Indicate whether each of the following companies is primarily a service, merchandise, or manufacturing business. if you are unfamiliar with the company, use the internet to locate the company's home page or use the finance web site of yahoo. 1. alcoa inc. 2. boeing 3. caterpillar 4. citigroup inc. 5. cvs 6. dow chemical company 7. ebay inc. 8. fedex 9. ford motor company 10. gap inc. 11. h& r block 12. hilton hospitality, inc. 13. procter & gamble 14. suntrust 15. walmart stores, inc.