Fitzgerald Oil and Gas incurred costs of $9.24 million for the acquisition and development of a natural gas deposit. The company expects to extract 4.20 million cubic feet of natural gas during a four-year period. Natural gas extracted during years 1 and 2 were 820,000 and 920,000 cubic feet, respectively. What was the depletion for year 1 and year 2?

This activity is important because as a marketing manager, you must allocate resources to reach your target market. during the strategic marketing process, managers move through three important phases to determine how to optimally allocate resources: a planning phase, an implementation phase, and an evaluation phase. in this interactive exercise, you are asked to review various strategic marketing actions and determine where in the strategic marketing process the action would occur. the goal of this exercise is to demonstrate your understanding of the strategic marketing process and related marketing actions.