Business, 08.12.2021 14:00 aliopqwas

Which of following is TRUE about integrated marketing communication? a. It is a promotional strategy.
b. It is a high cost strategy.
c. It refers to the way an organization apply proper promotion tools to reach their target customers.
d. Advertising and promotions tools are focused.

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Which of following is TRUE about integrated marketing communication? a. It is a promotional strate...

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