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Business, 24.10.2021 03:10 landofliam30

The movie theater industry is currently struggling. Their customers are individual consumers who have a large number of attractive alternatives, such as streaming services with a wide range of content. Furthermore, it costs nothing to switch between alternatives. The 3 largest players in the market all have 25% market share, while the remaining 25% is split among hundreds of smaller, independent chains. Buyer power in this industry is:

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