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Business, 13.10.2021 02:40 bree249

In 2004, Giorgio Armani, the Italian fashion group, announced plans to launch a $1 billion international luxury hotel chain containing ten hotels and four resorts before the end of 2015. One of the major reasons for opening a hotel chain was an international trend toward luxury lifestyle consumerism. In terms of its SWOT analysis, the trend toward luxury lifestyle consumerism would be an example of a (n):

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