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Business, 11.10.2021 09:50 gigioschoch

HELP PLEASE!! A jewelry distributor has developed a branded diamond called Hearts on Fire. The goal is to help smaller retailers compete more effectively with the larger players. This
move is meant to

a. build product identity and customer loyalty.

B. combat the quality appeal of generic products.

C. away trademark rights

d. combat low-cost production of generic brands.

E. create a catchy phrase to promote diamonds.

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Answers: 3

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HELP PLEASE!! A jewelry distributor has developed a branded diamond called Hearts on Fire. The goa...
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