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Kuwait Oil Company (KOC) is involved in exploration for oil and gas deposits, drilling for
oil and gas pumping oil and gas from these wells and distributing them to petroleum
products wholesalers and retailers like OulaIf KOC acquires the chain of petroleum
products retailer like Oula, it would be viewed as a(n)
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Select one:
a. Horizontal integration
b. Forward vertical integration
c. Merger
d. Backward vertical integration

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