Luke has finished his marketing analysis of the inputs to his company surrounding its ice cream birthday cakes. He now is deeply working on the marketing outputs for the cakes. What is the next marketing step for Luke to take

Define key messages that communicate the birthday cake benefits to the birthday market

Explanation:

Market Analysis

This is simply refered to as a method used in examining demand for and supply of a property type e g birthday cake and the geographic market area for that property type will be sold to.

What to include in your market analysis

1. Industry Description and outlook

2. Information about your target market

-3. Distinguishing characteristics

4. Size of the primary target market

5. Competitive analysis etc.

The Strategic Communication Process

.These are said to be steps involve significant analysis, data collection and decision making. They includes;

Step 1: Analyze the situation

Step 2: Define the objectives

Step 3: Conduct audience research

Step 4: Determine key messages

Determine key messages

In this step, there is the use of the information and data collected from the previous steps to create an effective message targeted towards the target group.

answer; enforce the rules;

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i hope this i spelt things wrong i believe but this is why

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