What does it mean if a company's website has a high bounce rate? 1. Potential customers who click on their ad are only visiting the company's home page.
2. Potential customers are not clicking on their ad and are instead clicking on the ads of their competitors.
3. Potential customers are clicking on their ad and the company's website is holding their interest enough for them to explore other page links.
4. The company's website ranks high in a search engine's unpaid results.
5. The company has successfully engaged customers to pass along information to other potential customers.

Variable rate cd’s = $90 treasury bills = $150 discount loans = $20 treasury notes = $100 fixed rate cds = $160 money market deposit accts. = $140 savings deposits = $90 fed funds borrowing = $40 variable rate mortgage loans $140 demand deposits = $40 primary reserves = $50 fixed rate loans = $210 fed funds lending = $50 equity capital = $120 a. develop a balance sheet from the above data. be sure to divide your balance sheet into rate-sensitive assets and liabilities as we did in class and in the examples. b. perform a standard gap analysis and a duration analysis using the above data if you have a 1.15% decrease in interest rates and an average duration of assets of 5.4 years and an average duration of liabilities of 3.8 years. c. indicate if this bank will remain solvent after the valuation changes. if so, indicate the new level of equity capital after the valuation changes. if not, indicate the amount of the shortage in equity capital.