When your ad appeals to the fears of a consumer, which advertising technique are you using?
a. promotional advertising
b. facts and statistics
c. indirect advertising
d. emotional appeal

The answer is: D) emotional appeal

Explanation:

Emotional appeal refers to an advertising technique that tries to achieve its marketing goals by evoking strong emotions rather than rational thoughts.

Before summer, I saw a TV ad that really fits in this category. The screen was divided in two parts, in one part you saw a mother getting her children ready to go to the park. On the other side of the screen a man was getting some tools into a backpack and then a gun, and finally a ski mask. The ad was about home security doors and at the end you could hear "While you and your family are getting ready to leave the house and have fun, other people are getting ready to enter your house."

answer; ///i believe the best answer is (d) replace negative self talk with positive self-talk;

the famous singer stefani joanne angelina germanotta is welly known as lady gaga