When greg started his window-washing business, he wanted to keep things simple. as recommended, he filed a record of the business with the state where he resided. he carefully watched his expenses including state filing expenses and licensure requirements. greg’s financial resources were limited, but so were his concerns; after all, “he was the business.” greg’s business is a

Which of the following statements is true of the balanced-scorecard? a. it is a more or less a one-dimensional metric of measuring competitive advantages of a firm. b. it is one of the traditional approaches of measuring firm performance. c. its primary focus is to base a firm's strategic goals entirely on external performance dimensions. d. it attempts to provide a holistic perspective on firm performance.