How effective do you think focus groups really are in helping a company develop and commercialize a new product concept? Explain.

Guardian inc. is trying to develop an asset-financing plan. the firm has $310,000 in temporary current assets and $210,000 in permanent current assets. guardian also has $410,000 in fixed assets. assume a tax rate of 20 percent. a. construct two alternative financing plans for guardian. one of the plans should be conservative, with 60 percent of assets financed by long-term sources, and the other should be aggressive, with only 56.25 percent of assets financed by long-term sources. the current interest rate is 12 percent on long-term funds and 5 percent on short-term financing. compute the annual interest payments under each plan.