Tirri Corporation has provided the following information: Cost per UnitCost per PeriodDirect materials$ 7.05 Direct labor$ 4.20 Variable manufacturing overhead$ 1.55 Fixed manufacturing overhead $ 23,500Sales commissions$ 1.15 Variable administrative expense$ 0.40 Fixed selling and administrative expense $ 7,900 If the selling price is $27.20 per unit, the contribution margin per unit sold is closest to:

You have just been hired as a brand manager at kelsey-white, an american multinational consumer goods company. recently the firm invested in the development of k-w vision, a series of systems and processes that allow the use of up-to-date data and advanced analytics to drive informed decision making about k-w brands. it is 2018. the system is populated with 3 years of historical data. as brand manager for k-w’s blue laundry detergent, you are tasked to lead the brand's turnaround. use the vision platform to to develop your strategy and grow blue’s market share over the next 4 years.