When recruiting employees for a position, you can look inside the organization and consider which of your current employees are motivated, trainable, and promotable and what kind of training they might need. You can organize this information with something called a .

In 2000, campbell soup company launched an ad campaign that showed prepubescent boys offering soup to prepubescent girls. the girls declined because they were concerned about their calorie intake. the boys explained that “lots of campbell’s soups are low in calories,” which made them ok for the girls to eat. the ads were pulled after parents expressed concern. why were parents worried? i