The process of analyzing alternative long-term investments and deciding which assets to acquire or sell is known as:

capital budgeting

Explanation:

The process of analyzing alternative long-term investments and deciding which assets to acquire or sell is known as Capital budgeting.

Capital budgeting is typically used by an organization or a business to know whether it will be worth it if an organization invest in an asset such as new plants, machineries, development projects etc and different alternatives are also considered in order to choose the best option.

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