We’d be talking about Theriot Tech’s capital structure. This is the capital structure that Theriot Tech wants to operate, and it can differ from its ideal capital structure. CFO Very good. Now, if Theriot Tech’s current capital structure consists of 54.5% debt and 45.5% common equity, then, Chris, how would we know if we are operating with our optimal capital structure?

To appeal to a new target market, the maker of hill's coffee has changed the product's package design, reformulated the coffee, begun advertising price discounts in women's magazines, and started distributing the product through gourmet coffee shops. what has been changed? a. the product's perceptual value. b.the product's 4ps. c. the method used in its target marketing. d. the ownership of the product line. e. the product's utility.