Which pricing policy would be best suited for a company that specializes in one unique product? Explain.

High-end pricing policy

Explanation:

A high-end pricing policy or premium pricing should be the best pricing strategy for a company that specializes in one unique product. The High-end pricing policy sets a high price for products. The objective is to create a perception that the product is of high quality.

Premium pricing gives higher-margins, which is good for business. The product is unique, so there is no competition. The business can take advantage of high -end pricing to make profits and deter other market entrants.  

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