Match the examples with the types of utility they are adding. To connect them, click the example, and then click the type of utility. Match the examples with the types of utility they are adding. To connect them, click the example, and then click the type of utility. On her company Web site, Chloe adds quotes from customers who were happy with her cleaning services. Form utility Aaliyah provides a delivery service for people who are unable to fit her handmade tables in their cars when they are leaving her store. Information utility Ethan uses home-grown fruit in his jams, so they are fresher and better tasting than other jams. Place utility Morgan has a Web site where customers can order office supplies and have them sent to their homes or businesses without ever stepping into a store. Time utility Miguel offers tutoring services in the late afternoon, when students are done with school for the day. Possession utility

On her company Web site, Chloe adds quotes from customers who were happy with her cleaning services. - Information Utility

Information utility refers to the value that a person derives from receiving information that they find useful. Chloe is giving information that will help potential customers decide whether or not to hire her so this is useful.

Aaliyah provides a delivery service for people who are unable to fit her handmade tables in their cars when they are leaving her store - Possession Utility

This is simply the value people gain from acquiring a good. Aaliyah is making it easier for people to get the goods they bought from her so they may derive value from it.

Ethan uses home-grown fruit in his jams, so they are fresher and better tasting than other jams. - Form Utility

Form utility refers to the satisfaction that customers gain from using a product that the believe has met their expectations. By making a better tasting jam, customer needs would be met.

Morgan has a Web site where customers can order office supplies and have them sent to their homes or businesses without ever stepping into a store. - Place Utility

Place utility refers to be value customers derive from goods being made more accessible to them. By making it possible for customers to order online, Morgan has made products more accessible and is therefore giving place utility.

Miguel offers tutoring services in the late afternoon, when students are done with school for the day. - Time Utility

Time utility refers to the value that customers gain from being able to acquire goods or services when it is most convenient for them. Miguel offering tutoring services after schooling hours would ensure that the services offered will not conflict with their schooling time.