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Business, 05.09.2020 02:01 gudon986732
Several factors differentiate between those companies that use a sales orientation and those that use a market orientation. One factor relates to how a company defines its business. Which of the following business definitions or mission statements best characterizes an organization pursuing a sales orientation?a. JetBlue: To inspire humanity—both in the air and on the ground. b. American Express: We work hard every day to make American Express the world's most utilized credit card. c. Workday: To put people at the center of enterprise software. d. Patagonia: Build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis.
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