The persuasive techniques used for print messages also work with electronic messages; there are, however, a few key differences. Identify the guidelines for creating effective e-mail sales messages. Check all that apply. Keep the main information "above the fold."

Craft a catchy subject line.

Do not include color graphics.

Provide a means of opting out.

Make the message short, conversational, and focused.

Fill in the blank with the most appropriate answer.

Online forums like blogs and Twitter can be powerful marketing tools used to generate .

Identify an element of a successful persuasive tweet.

To fit in all the AIDA elements, break a longer message into a multi-part tweet.

Target tweets at notable public figures in the hopes that they will retweet.

Include a call to action to click a link, sign a petition, or follow a related company outlet.

Suppose an economist believes that the price level in the economy is directly related to the money supply, or the amount of money circulating in the economy. the economist proposes the following relationship: p=a x m - p=price level - m=money supply - a=a composite of other factors, including real gdp, that change very slowly over time. how might an economist gather empirical data to test the proposed relationship between money and the price level? an economist would persuade the federal reserve to change the money supply to various levels, and observe the resulting changes in the price level. unlike researchers in the hard sciences, economists cannot study complex relationships using data. economists do not usually develop theoretical models of the economy but only analyze summary statistics about the current state of the economy. an economist would look for data on past changes in the money supply, and note the resulting changes in the price level

phillips, inc. had the following financial data for the year ended december 31, 2019. cash $ 41,000 cash equivalents 75,000 long term investments 59,000 total current liabilities 149,000 what is the cash ratio as of december 31, 2019, for phillips, inc.? (round your answer to two decimal places.)

Rats that received electric shocks were unlikely to develop ulcers if the