Business, 05.05.2020 06:53 moranmar2283
David was ready to buy a pair of pants he saw in the J Crew catalog that were priced at $25.00 until he noticed two other pairs of pants priced at $65.00 and $95.00. Suddenly the $25.00 pair of pants seemed too cheap. This is an example of:
A) the attraction effect. B) an inert set. C) goal-driven choice. D) construal theory. E) prospect theory.
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