Prestige pricing refers

A) to setting a market price for a product or product class based on a subjective feel for the competitors' price or market price.
B) charging different prices to different buyers for goods of like grade and quality.
C) setting a low initial price on a new product to appeal immediately to the mass market odd-even pricing.
D) setting a high price so that quality- or status-conscious consumers will be attracted to the product and buy it.