Presented below is the income statement of Goodwin Inc. The income statement is based on sales of 100,000 units at $20 per unit. Goodwin estimates that 80% of Cost of Goods Sold is variable costs, and 80% of Operating expenses is fixed costs. Sales $2,000,000 Less: Cost of goods sold 600,000 Gross margin $1,400,000 Less: Operating expenses 500,000 Net income $ 900,000 Goodwin is considering lowering the sales price in order to increase sales. Management believes that if it reduces the selling price by 10%, then sales (in units) will increase 10%. A. If Goodwin reduces the selling price by 10% and unit sales increase 10%, net income will: a. Increase b. Decrease B. Refer to the previous question. What is the amount of the increase or decrease in net income? C. Assume Goodwin reduces the selling price by 10%. How many units would Goodwin have to sell to earn the same TOTAL contribution margin prior to the reduction in the selling price?

Castillo corporation, a manufacturer, reports costs for the year as follows: direct materials used $735,000 wages to line workers 510,000 office rent 26,000 indirect materials used 700,000how much is the total period costs for castillo? $735,000 $510,000 $26,000 $700,000

Suppose the marginal damage and marginal benefit curves in a polluted neighborhood are md = p/3 and mb = 4 – p. also, suppose that transactions costs are low, so that the consumers and the firm can bargain. we saw that in this case, the socially-optimal level of pollution is achieved. start by computing the socially-optimal p. then, for each of the following cases, compute the amount of money transferred through the bargaining process, and indicate who pays whom (i.e., whether consumers pay the firm, or vice versa). also, compute the gains to each party relative to the status quo (i.e., the starting point of the bargaining process).a)consumers have the right to clean air; firm is dominant in the bargaining process.b)consumers have the right to clean air; consumers are dominant in the bargaining process.c)firm has the right to pollute; firm is dominant in the bargaining process.d)firm has the right to pollute; consumers are dominant in the bargaining proces

Which of the following statements is true of unsought products? as compared to convenience products, unsought products are purchased more frequently. unsought products are consumer products and services that customers usually buy frequently, immediately, and with minimal comparison and buying effort. a life insurance policy is an example of an unsought product. unsought products have strong brand identification for which a significant group of buyers is willing to make a special purchase effort. unsought products are those products purchased for further processing or for use in conducting a business.