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Business, 15.04.2020 23:38 therealpr1metime45
The management of Brinkley Corporation is interested in using simulation to estimate the profit per unit for a new product. The selling price for the product will be $45 per unit. Probability distributions for the purchase cost, the labor cost, and the transportation cost are estimated as follows: Procurement Cost ($) ProbabilityLabor Cost ($) Cost ($) Probability 100.25200.1030.75 110.45220.2550.25 120.30240.35 250.30
a. Compute profit per unit for the base-case, worst-case, and best-case scenarios.
b. Construct a simulation model to estimate the mean profit per unit.
c. Why is the simulation approach to risk analysis preferable to generating a variety of what-if scenarios?
d. Management believes the project may not be sustainable if the profit per unit is less than $5. Use simulation to estimate the probability the profit per unit will be less than $5.
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