Business, 11.04.2020 03:26 DarinKing2005

PowerLife Inc. is a food company that has several product lines, including dairy products and powdered fruit-flavored drink mixes. The company recently introduced ready-to-drink packaged fruit juices. The company is now experiencing a fall in the sales of its powdered drink mix as an increasing number of consumers are preferring to buy the packaged juice instead. Which of the following is illustrated in this scenario?
1. Product bundling
2. Canniblization
3. Segmentation
4. Market penetration

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PowerLife Inc. is a food company that has several product lines, including dairy products and powder...

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